Manufacturers have different ways to get their product into the hands of consumers. Some create its own specialized sales division in order to sell direct. But some chooses the alternative to sell directly with the help of distributors.
In a business aspect, selling products through distributors offers tactical and logistical advantages compared to selling direct. Whether the business is a bakery, a supermarket, a convenience store, or a restaurant, delivering high-quality products is a top priority.
The ultimate benefit of using a food distributor is that they can sell your products faster than usual and generate a significant amount of income.
- They have an established customer base
One of the most important benefits of working with a food distributor is that all the other local or international established food distributors already have a good relationship with an existing customer base of retailers and resellers.
This means that once a producer develops a new product, they can quickly get consumers buying and begin generating sales because of quick promotion to an existing customer base.
- In-house sales and marketing experts
Naturally, big food distributors have an experienced sales and marketing team that knows the distributor’s products by heart and understands the best way to sell them. Therefore, they are able to produce new products without feeling the pressure to generate sales because of effective promoting done by the sales and marketing team.
- Reliable storage and logistics
No more investing in large, physical premises to store your products anymore! Using distributor means you get the benefit of storing in their extended storage space.
And to make it a bonus, distributors also have established and dependable logistic which means your products can move quickly and cost-effectively.
An extensive distribution channel
Your business can benefit from food distributors from a much larger distribution channel without physical presence required in each territory.
Your products can not only be delivered to an existing customer base but to reach a wider consumer audience that can quickly increase sales. That can help you make significant financial savings without the need to hire staff or rent premises.
- The delivery man is familiar with local routes and follows routine
Using a food distributor can take your product to the customer at a speed of taking your products to reach consumers globally.
Distributor helps you reach all possible territories that ensure your product is getting national or global coverage to help your business maximize sales potential and profitability.
Puri Pangan Utama is a Bali based food distributor that has been helping producers find their voice since 1985. Only distributing high-quality and reliable products, we are widely known as pioneers of supplying frozen goods in Bali. To work with one of the island’s most trusted food distributors, check out our website here.